Can you believe that we have entered into the busy month of December...where has the year gone? As we have now awoken to the month of giving we wanted to mark the occassion by giving something back to you and what better (and tacky) way than to give each and everyone one of you an advent calender!? Instead of opening up those little jagged edged flaps each day to uncover a piece of stale chocolate-like-substance shaped into something vaguely reminiscent of a reindeer or a christmas tree, we will offer something alot more useful and tasty to you, our esteemed reader. Our aim is to warm you up on these cold December mornings. First up, uncovering box number one...
Under box number one is an image of a
Uniqlo branded vending machine...which signifies the UK launch of
Uniqlo Heattech. Apparently, one in three people in Japan own a Heat tech garment...so it is certainly a staple over there and the Japanese know a fair deal about practical, good quality clothing so we should certainly take notice! After braving a very busy and slightly depressing (due to the sorry excuse for Christmas lights and the air of desperation exuding the shop fronts) Oxford Street and venturing into the
Uniqlo flagship store, it is easy to see why it is so popular. As the mercury falls it is time to layer and these surprisingly sheer garments provide a solid base to create efficient layered style. I'm not one to be fooled by pseudo science (typified by TV advertisements within the hair and beauty industry making up words to confuse and bewilder one and all) but whatever you make of Uniqlo's claims (apparently the fabric absorbs moisture and converts it into heat, whilst with an exciting mix of milk proteins ensures a snug fit) I can assure you that I am wearing pieces of the line now and I am quite toasty. and the fit is indeed snug. As always with Uniqlo, the pieces come in a rainbow of colours. Step aside American Apparel, in 2009 I predict that Uniqlo will completely conquer the retail lansdcape.
Can you believe that we have entered into the busy month of December...where has the year gone? As we have now awoken to the month of giving we wanted to mark the occassion by giving something back to you and what better (and tacky) way than to give each and everyone one of you an advent calender!? Instead of opening up those little jagged edged flaps each day to uncover a piece of stale chocolate-like-substance shaped into something vaguely reminiscent of a reindeer or a christmas tree, we will offer something alot more useful and tasty to you, our esteemed reader. Our aim is to warm you up on these cold December mornings. First up, uncovering box number one...
Under box number one is an image of a Uniqlo branded vending machine...which signifies the UK launch of Uniqlo Heattech. Apparently, one in three people in Japan own a Heat tech garment...so it is certainly a staple over there and the Japanese know a fair deal about practical, good quality clothing so we should certainly take notice! After braving a very busy and slightly depressing (due to the sorry excuse for Christmas lights and the air of desperation exuding the shop fronts) Oxford Street and venturing into the Uniqlo flagship store, it is easy to see why it is so popular. As the mercury falls it is time to layer and these surprisingly sheer garments provide a solid base to create efficient layered style. I'm not one to be fooled by pseudo science (typified by TV advertisements within the hair and beauty industry making up words to confuse and bewilder one and all) but whatever you make of Uniqlo's claims (apparently the fabric absorbs moisture and converts it into heat, whilst with an exciting mix of milk proteins ensures a snug fit) I can assure you that I am wearing pieces of the line now and I am quite toasty. and the fit is indeed snug. As always with Uniqlo, the pieces come in a rainbow of colours. Step aside American Apparel, in 2009 I predict that Uniqlo will completely conquer the retail lansdcape.
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